I talked to Godard Abel, Co-Founder and CEO of G2. G2 is the leading software review platform and marketplace with over 2 million reviews read by over 5 million tech buyers every month.
After scaling G2 to $100M+ ARR Godard shares his insights and talks about:
- Strategic Focus as a CEO
- GTM Strategies
- The Importance of Founder-Market Fit
- Why he loves Founder-Led Marketing
- Navigating SaaS Categories and Market Positioning
- The different Company Growth Stages
- How to Raise Funds for First-Time Founders
- Bootstrapping vs. Fundraising in Today's Market