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The LinkedIn Post Format This SaaS CEO Used to 5.5x Revenue in 2024

Marty Kausas is the Co-Founder & CEO at Pylon. Pylon is a modern alternative to Zendesk, optimized for B2B.

Marty's LinkedIn posts generated 1.2 million impressions, leading to 5.5x their revenue in 2024.

We talk about the impact of Founder-Led Marketing on Pylon's revenue, how the tech landscape in San Francisco is changing, and many other topics like:

  • Founder-Led Marketing Insights
  • Marty's Journey of Building his LinkedIn Presence
  • Measuring Success and Growth
  • The Role of LinkedIn in Pylon's Business Growth
  • Understanding B2B vs B2C Workflows
  • The Importance of Messaging and Positioning
  • Defining a Unique Point of View
  • Marty's Advice for Aspiring SaaS Founders

Perfect for: CEOs and founders of B2B SaaS companies focused on creating awareness, building trust, and driving pipeline by implementing a proven content process.